Celebrating 25 Years of Ava Madison
Meet Ava Madison.
Twenty-five years ago, Ava began designing from her kitchen table with one simple wish: to create clothing that made women feel comfortable, confident, and quietly beautiful.
She didn’t chase trends — she created softness, warmth, and silhouettes that honor real women. What began as one woman sewing late into the night grew into a community of women across the country who felt seen and supported by her designs.
As we celebrate 25 years, our mission remains unchanged: crafting timeless pieces that embrace every woman’s story, season, and strength.
Thank you for being part of this journey.
With love 🤍
Ava Madison
Twenty-five years of quiet elegance — from Ava’s very first designs to a beloved brand embraced by women across the country. This year, we’re celebrating you — the confidence, grace, and everyday beauty of every woman who has walked this journey with us.
Our Anniversary Event is our way of saying thank you.
Enjoy up to 70% off on the pieces that have defined our story — soft knits, timeless layers, and the comfort you’ve always loved.
Here’s to the next 25 years — and to the women who make Ava Madison possible.
With love 🤍
Ava Madison
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Ava Madison customer reviews
★★★★★These Serenity boots are so comfortable. The arch support is noticeable right away, and I can walk longer without the usual foot and knee pain. Soft, lightweight, and they look nice too.
Linda M. "1962"![]()
Oxford, US
★★★★★I bought the cardigan on a whim and ended up wearing it three days in a row. It’s warm without being heavy, and the fit is so flattering. My husband even complimented me — that never happens!
Karen D. "1971"![]()
San Francisco, US
★★★★I wasn’t sure what to expect, but the fabric feels expensive and the stitching is very well done. It washes beautifully too. I’ll definitely be ordering more.
Christine W. "1978"![]()
Los Angeles, US
★★★★★I’m retired and live in comfortable clothes, but still want to look nice. The blouse I bought from Ava Madison checks every box — comfortable, airy, and easy to dress up or down.
Elaine S. "1974"![]()
New York, US
★★★★★The coat is lovely. It feels structured but not stiff, and the color is absolutely gorgeous. I wore it to brunch last weekend and got several compliments.
Margaret H. "1970"![]()
Los Angeles, US
★★★★★I appreciate that the sizing is realistic. I’m a 2XL in most stores, but this top fits perfectly without clinging to all the wrong places. Makes me feel confident again.
Author's name![]()
Los Angeles, CA
For 25 years, women have chosen Ava Madison for pieces that feel as good as they look — crafted with care, made to last, and delivered with the personal touch you deserve.
Because great style isn’t just worn… it’s trusted.
Frequently asked questions
Yes! We offer free U.S. shipping on all orders. No hidden fees, no surprises at checkout. You’ll see the full breakdown before you pay.
Absolutely! Even if an item was purchased on sale, you can still return it within our return period.
We want you to love what you wear.
We get it, sometimes something just isn’t quite right. That’s why you have a full 30 days after receiving your order to send it back. As long as the item is unworn and in original condition, we’ll make the return process smooth and easy for you.
Once we’ve received your return, your refund will be processed within 2 business days.
You can find all the details in our full return policy.
Each product page includes a detailed size chart to help you find your perfect fit.
We always recommend comparing the chart to a similar item you already own.
If you’re in between sizes, we generally recommend sizing up for the most comfortable fit.
Still unsure? Our support team is happy to help you choose the right size!
Once your order ships, you’ll receive a tracking link via email.
We’re here for you. You can reach our support team directly via the contact form on our website or by emailing support@ava-madison.com.
We typically respond within 24 hours (often sooner!).